Advertising

A new media brand…

Online travel is growing up. The market is entering a new level of maturity, evidenced by the large and definable community of senior managers responsible for its delivery. The online travel market needs a media brand of its own, one that can provide the strategic information, debate and forums needed to help senior managers navigate their way through the most challenging and exciting times travel has witnessed.

Travolution is that brand – the only media brand dedicated to the online travel market.

Travolution components:

• A monthly magazine, encapsulating senior level debate, features and analysis
• A digital edition
• A website providing key online services – webcasts, affiliate programmes tracker, market research reports etc
• An e-news service
• A research and events programme featuring seminars targeted at senior decision makers, and forums for the online travel community to share best practice
• An executive board – comprising senior figures from the online travel market – to shape Travolution’s future and ensure the brand is representing and serving the community

All advertisements are accepted subject to RBI’s standard terms & conditions

Travolution offers a range of advertising and sponsorship opportunities. For more information please contact Charlotte Davies on 020-8652-3860 (charlotte.davies@rbi.co.uk).

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Editorial/readership

Travolution is like no other travel industry title

Travolution helps senior decision makers make sense of the online travel market. Travolution will feature must-have information including: In-depth industry studies and analysis of company strategies; case studies from other industries and their adoption of the web; statistics and key industry research will be a constant element, as will economic trends and demographics. Interviews with industry leaders from a company perspective and a regular US update will also feature

Webcasts with key figures from companies like Google, InterActive Corps and non-travel sector players like Tesco are planned, plus a Sm@rt Agent Awards programme recognising channel players who are innovating on the web.

Readership profile:

• Senior management, decision makers
• Those in sales, marketing and technical roles for whom the web is their key job role

Company profile:

• Retail agents embracing the web
• Online-only agents/operators
• Online agents/travel portals/new-breed travel brands
• Tour operators/hotels/airlines/travel services companies embracing the web for distribution