Emerging Travel Group integrates with Sabre SynXis

Hoteliers now get access to distribution channels including RateHawk

Emerging Travel Group, parent company of RateHawk, ZenHotels, and Roundtrip brands, has become a distribution partner of Sabre Hospitality.

The partnership includes integration with Sabre’s technology platform SynXis to provide incremental revenue opportunities to the hoteliers and streamline their connectivity and distribution processes.

With the new connectivity, hoteliers can have access to the extensive distribution channels and global exposure offered by Emerging Travel Group’s platforms, including B2B platform RateHawk which means distribution to more than 80,000 travel professionals, retail travel agents and API partners across 120 source markets. 

Simone Large, head of direct Supply of Emerging Travel Group, said: “Emerging Travel Group has a comprehensive list of integrations, however, adding SynXis is pivotal in the development of our direct supply strategy and will help us increase our global coverage. 

"By integrating with SynXis we will be better positioned to increase our portfolio with diverse high-quality properties of hotel chains, which are particularly sought after by our retail customers, while enabling hoteliers to expand their visibility among this high-valued segment”.

New hotel partners connecting to Emerging Travel Group via SynXis will have the functionality to manage inventory, availability, rates, as well as promotions from one single point of distribution.