TripActions appoints former Fello Travel chief to head up EMEA marketing

Simone Buckley is also a former head of the Institute of Travel Management

Business travel cloud-based platform TripActions has recruited industry veteran Simone Buckley while revealing three new European account wins.

Buckley, former chief executive of Fello Travel and past head of the Institute of Travel Management, has been named as EMEA marketing vice president. 

Her appointment came as Springer Nature and Advanced were named as new clients.

TripActions raised $155 million in growth funding in January to help expand its UK headcount by 50%.

Buckley, who has more than 30 years’ business travel industry experience, said: “In order to provide the level of service required to operate successfully in EMEA, you first have to understand the nuances, and that’s where TripActions impressed me.

“Their investment in an engineering hub in Europe shows their absolute commitment to re-surge from the pandemic with a truly holistic and global solution for travel, payments, and expense.”

Founder and chief executive Ariel Cohen said: “TripActions launched in Europe mid-2019, and the growth we’ve seen – in spite of the events of 2020 – has been incredible.

“The desire from enterprise companies to enjoy at scale a modern travel and expense solution has been fantastic.”