Snowflake launches new AI Data Cloud solution

It will 'transform' operations and deliver 'exceptional' customer experiences

AI Data Cloud company Snowflake has announced the launch of AI Data Cloud for Travel and Hospitality, uniting Snowflake's data platform, AI capabilities, and industry-specific solutions to data insights for the industry. 

The AI Data Cloud for Travel and Hospitality addresses key industry trends and use cases, including dynamic pricing and sustainability tracking, developer efficiencies, reputation management, and performance advertising.

"The travel and hospitality industry is at a pivotal moment, with AI and data-driven insights becoming critical for success," said Whitnee Hawthorne, global head of travel & hospitality of Snowflake. 

"Our AI Data Cloud for Travel and Hospitality provides the tools and capabilities needed to not only keep pace with evolving customer expectations, but also to drive innovation and operational excellence in this dynamic and competitive sector."

Some of the largest travel and hospitality businesses around the world are already using Snowflake’s AI Data Cloud for Travel & Hospitality to democratise data access and drive collaboration including Hyatt and Tripadvisor.

"By creating a unified data foundation on Snowflake, we're improving our ability to make data driven decisions and automate aspects of our business” said Raymond Boyle, vice president, data analytics and strategic insights of Hyatt.

"From guest preferences to functional decision management, Snowflake empowers us to advance care and further enhance the guest experience. 

"Snowflake provides an important foundation for our work to redefine hospitality in the digital age."

Rahul Todkar, head of data and AI of Tripadvisor, added: "Snowflake is an important part of Tripadvisor's data strategy.

"It unifies our enterprise analytics, marketing, and customer insights, providing the data foundation for our AI initiatives. 

"Moreover, Snowflake has revolutionised how we collaborate with other brands in the ecosystem, allowing secure data sharing that benefits both our business and the broader travel industry."

He said: "This comprehensive approach has not only streamlined our operations but also opened new avenues for growth and partnership."