WTM London reveals Katherine Ryan as closing keynote speaker for 2024 show

She will share her perspective from appearing in travel TV programmes

Comedian and TV star Katherine Ryan will share her story, talking about how she reached the top of the entertainment industry and the challenges she faced along the way as she addresses WTM London 2024 on day three of the event.

The popular and quick-witted Canadian actor, writer and presenter will speak during a 45-minute fireside chat, titled 'Katherine Ryan on resilience, breaking barriers and her global travel experiences', where she will unpack her journey of challenging industry norms and breaking cultural barriers with humour.

Ryan will discuss her struggles and the sacrifices women make and how building resilience has been key to her success. 

The session will see her draw on personal and professional experience to explore how resilience and humour can foster a culture of positivity and inclusivity to drive authentic narratives through storytelling.

She has hosted Channel 4, hit TV series, Joe & Katherine’s Bargain Holidays, where she partnered with friend and fellow comic Joe Wilkinson to show viewers how to live the champagne lifestyle on a lemonade budget in destinations such as Latvia, Montenegro, Wales and beyond. 

From her experience, she’ll offer a fresh perspective on how curiosity inspires innovation and can open doors to new experiences.

A star of TV and radio shows, including 8 Out of 10 Cats, Taskmaster and Have I Got News for You, Ryan has also appeared in travel programmes including, Travel Man: 48 Hours in New York with comedian Richard Ayoade.

Juliette Losardo, exhibition director of World Travel Market London, said: “I’m delighted that a star of Katherine’s calibre will be our closing keynote speaker. 

"She promises to be hugely entertaining but also very thoughtful, with insights into the challenges and triumphs of women in the workplace – and practical advice for travel professionals on breaking through perceived barriers.

“Katherine will bring a truly international perspective to the stage with her understanding of different cultures, thanks to her background and experiences. 

"I’m looking forward to hearing about her views on budget tourism compared to her passion for a more luxurious travelling experience.

“Delegates will certainly enjoy her fireside chat, but they will also come away with some stirring and stimulating perspectives on travel, business and life.”

The Closing Keynote Speech: “Katherine Ryan on resilience, breaking barriers and her global travel experiences”, will take place from 15:30-16:30 in the Yellow Theatre on Thursday 7 November.