Travelsupermarket.com attracted revenues of around £7.5 million during 2006, figures released for the first time have revealed. The meta search engine has published a detailed breakdown of the business in a floatation prospectus for parent brand Moneysupermarket.com. In 2006 the travel division of Moneysupermarket accounted for 7% of the total revenues (£104.5 million) of the…
TravelSupermarket revenues revealed in city prospectus
Travelsupermarket.com attracted revenues of around £7.5 million during 2006, figures released for the first time have revealed.
The meta search engine has published a detailed breakdown of the business in a floatation prospectus for parent brand Moneysupermarket.com.
In 2006 the travel division of Moneysupermarket accounted for 7% of the total revenues (£104.5 million) of the group, which also includes insurance, home services and the large money division.
Revenues for travel have increased each year following its launch in 2004. The business brought in £700,000 in its first year and £3.2 million in 2006.
Last year, 90% of the travel division’s revenues came from “click-based” streams such as cost-per-click and cost-per-acquisition referrals to suppliers.
The prospectus also revealed visitor numbers to Travelsupmarket reached 19.7 million in 2006, an increase of over 10 million on 2005.
Moneysupermarket is expected to gain its listing on the London Stock Exchange at the end of the month at between 170p and 210p per share, valuing the company at £1 billion at the top end of the scale.
