Villas4You targets trade after brand revamp

Shopping vouchers are being offered to agents booking Villas4You flight and villa deals to coincide with a company brand relaunch.

Shopping vouchers are being offered to agents booking Villas4You flight and villa deals to coincide with a company brand relaunch.

The £25 Love2Shop vouchers are being made available to encourage bookings during the peak turn-of-year sales period between December 27 and February 28.

Consumers are being offered £250 off a holiday per week, plus a £100 per person low deposit when booking by the end of February.

The Wyndham Vacation Rentals brand has developed a new website offering price parity and a trade portal, giving agents access to weekly offers, incentives and the latest villa collection. A new-look 2015 brochure has also been published

More than 1,000 villas with private pools in 33 destinations such as the Balearics, Turkey, Canary Islands, mainland Spain and Florida are available with departures from 26 UK airports. Villas with flights start at £199pp.

The new-look follows Villas4You moving towards working with the travel trade as well as direct.

Managing director Mark Bloxham said: “We have an incredible company that continually grows year on year and we needed to develop the brand to keep it current.

“Our research showed that the existing identity did not reflect the unique and extensive product portfolio.

“In a year with exceptional growth, it seemed perfect timing for us to look forward to the future with a brand new look.”

He added: “The rebrand and importantly redesign of the villas4you.co.uk website is a real benchmark in the growth of the company.

“The trade have been fantastically supportive and we look forward to supporting them in the forthcoming peak season.”

Agents can register for their agency log-in by emailing agencysales@villas4you.co.uk , or can log in and view the full collection online at www.villas4you.co.uk/agents.