Technology which allows the sharing of photos, videos and other visual assets alongside a standard phone call is being adopted in the UK by Norwegian Cruise Line.
Norwegian is adding the Zolv visual conversation platform Full Picture to its trade communications channels.
This will enable the line to have remote one-on-one, visual conversations, improving the frequency and quality of product and promotion training that can be delivered by its business development team.
Presenting visual content alongside existing telephone briefings gives agents a greater understanding of Norwegian’s offering, while providing better insight into the ship’s facilities and life on board.
The line’s UK, Ireland and Scandinavia business development director, Nick Wilkinson, said: “In a time where matching the right cruise and ship to the right customer continues to be of paramount importance, the technology of Full Picture fits the bill, putting the knowledge into the hands of the agents more quickly and efficiently.”
He added: “We are thrilled to have cemented this partnership with Zolv, underlining our commitment to the travel trade under our trade advocacy philosophy, Partners First.
“This move also continues to demonstrate Norwegian’s position as a leader of innovation within the cruise industry and we look forward to further technological advances this partnership will bring.”
Zolv sales manager, Jardine Mercer, said: “Like us, Norwegian is a forward thinking business and we are pleased that our products and services will assist them in their agent training processes.
“I’m confident our partnership will result in increased bookings for their agent partners.
“We are also very excited that Norwegian is making their product and point of sale content available to anyone with a Full Picture subscription, so agents can start a visual conversation with their own customers.”