Sophie Krishnan has taken on the role of vice president of global marketing and product at Expedia’s business travel arm Egencia.
She was previously the company’s vice president of strategy and business development, playing a key role in Egencia’s acquisition of VIA Travel, the largest travel agency in the Nordic region.
London-based Krishnan, who joined the business in 2011, said: “I am thrilled to help Egencia accelerate the transformation of business travel. Increasingly clients want simple and personal solutions with comprehensive content and relevant functionality.
“They want an experience that is tailored to business travel with innovation from leisure travel which requires smart technology.”
Company president Rob Greyber said: “Given Sophie’s deep knowledge of our clients’ needs, technology and the evolution of the corporate travel industry, she is the natural choice for this role.”