Singita creates new travel trade website

A travel trade website has been created by African safari and conservation company Singita.

The site at gives access to rates, e-brochures and lodge information.

In addition to marketing collateral, the website also displays video and photographs of the Singita experience.

Direct access is available to an e-reservation system to check availability and links to the company’s various social media platforms.

The development follows the introduction of a consumer site as part of a two-year digital development strategy.

Marketing manager Janalyn Froese said: “Singita’s new trade partner website provides a one-stop shop for the travel trade to access everything they need.

“Our hope is that this website will be of help to our trade partners who are so integral to the Singita brand.”

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