Budget Scandinavian airline Norwegian (Norwegian Air Shuttle ASA) has upgraded its in-flight mapping service to offer enhanced information and functionality.
The system on the airline’s new 787 Dreamliner fleet uses Betria Interactive’s new FlightPath3D Moving Map & Destination ‘geotainment’ service.
The new service includes a flight preview ‘auto-play’ script broadcast during aircraft boarding, a new in-seat interactive 3D map application with detailed satellite imagery and integrated street maps.
The new service also includes a new destination guide information service that updates relevant point-of-interest information for each of Norwegian’s destination cities.
The content is being provided by ArrivalGuides, the specialist business-to-business content provider.
Boris Veksler, president of Betria Interactive, said: “The FlightPath3D product suite provides a captivating new interactive media experience that compels its audience to explore the world around them.
“By combining our street level map context with ArrivalGuide’s destination focused POI content we have delivered the industry’s most engaging and relevant information service that enriches the passenger’s travel experience.”
Norwegian head of business development Boris Bubresko added: “Integrating POI features with detailed city street maps is a unique innovation to in-flight entertainment service offerings that are available today.”