FlipKey simplifies holiday rentals with Book Now feature

TripAdvisor-owned holiday rentals specialist flipkey.com has made 90,000 properties bookable online with the addition of a new Book Now feature.

FlipKey says the service cuts out the back-and-forth messaging often associated with property rental and will give users instant rates and financial security.

Jeremiah Gall, FlipKey’s chief operating officer and co-founder, said: “We want to help more travellers find the best vacation rental and make the booking process straight forward and secure.

“By expanding the ‘Book Now’ feature to over 90,000 properties, we’re taking a major step forward towards simplifying the vacation rental shopping process.”

FlipKey, which claims to have four million monthly unique visitors, says the vast majority of people cite online bookability as a key factor in their decision making.

Transactions are handled through a secure payment system which automatically protects each  reservation with a $10,000 Peace of Mind guarantee.

FlipKey claims to have recently reached the 240,000 mark for property listings.

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