Turkish budget carrier Pegasus Airlines is to make fares available to agents via the Sabre GDS.
The multi-year deal means more than 370,000 travel agents connected to Sabre in more than 130 countries will have access to the airline’s seats and fares.
The carrier’s senior vice president Güliz Öztürk said: “Being a low-cost airline, costs have to be kept to a minimum so the lowest possible fares can be offered to customers.
“Our aim, therefore, is to provide customers with alternative sales channels, with Sabre one of the most important. As such, this partnership supports our business model and multi-channel approach.”
Öztürk added: “Sabre’s global reach and access to hundreds of thousands of travel agents will allow us to boost sales and drive the business to the next level. In turn, our ever-expanding network in the Middle East, Caucasus, Russia and Europe will mean Sabre-connected agents have access to our network of 72 destinations at low cost.”
Hamish Broom, Sabre’s commercial director for distribution in Europe, the Middle East and Africa, said: “Pegasus is one of Europe’s fastest growing airlines based in a country that is quickly establishing itself as a leading hub for aviation.
“This is, therefore, an extremely important partnership as it provides Sabre agencies with valuable content to offer their customers and gives Pegasus an unrivalled reach into hundreds of global markets.”