Former DailyDeals marketing chief Kai Herzberger has been named chief operating officer of travel and lifestyle social network WAYN.
The company, which claims more than 21 million members in 193 countries, has also taken on Ben Andrews, previously global product manager at Yahoo! Answers, as director of product management.
Chief executive Peter Ward said: “Kai will head up operations through a period of significant transformation following the recent relaunch of the site.
“Kai brings to the table a wealth of experience growing and managing fast growing internet start-ups and e-commerce businesses, including DailyDeals and BuyVIP, with a great pedigree of strategic and operational excellence.
“Ben is an extremely experienced product manager, having helped Yahoo! Answers grow to over 250 million unique visitors a month on web and mobile.”
He added: “We now have an excellent A-Player team and are committed to building a culture of excellence. This will help us to deliver upon our vision to help people better discover where to go, what to do and who to meet.”