A quicker online booking process is being promised from next week as Eurostar unveils a revamped website as part of an ongoing digital investment.
Users booking London to Paris tickets will be able to make the transaction on eurostar.com in around half as many steps and twice as quick.
A new ‘express check-out’ function will also speed up the booking process as customers can choose to save their card details and re-use them when purchasing a journey.
Fares will be displayed more clearly with an intuitive daily/weekly/monthly price view, making it easier to search for the best prices.
An at-a-glance breakdown of fares for different passenger types, for example senior or child fares, will be introduced as part of the changes from Tuesday (March 19).
An improved booking process for connecting destinations will enable travellers to book and entire journey from more than 300 stations in the UK to hundreds of destinations across France, Belgium, the Netherlands, Switzerland and Germany.
The site will also feature more destination content for popular cities such as Amsterdam, Cologne and Marseille, alongside practical information and maps to help passengers connect between Eurostar and other rail companies.
Commercial director Nick Mercer said: “The transformation of eurostar.com is key to the future of our business.
“We now live in a fast moving digital world where billions of online transactions are made worldwide every minute, so it’s essential that our digital offering meets changing customer needs.
“The new eurostar.com marks the start of our investment into digital and over the coming months customers will see a raft of new features to the site.
“We are committed to offering excellence at every step of the journey from booking to on-board, and we will continue to invest in our service to ensure it offers customers the best possible travel experience.”