Tours and activities specialist Viator.com has announced a tie-up with TripAdvisor.
The partnership means TripAdvisor and City Guide App users can now directly access Viator content through a ‘Book Now’ button.
Christine Petersen, president of TripAdvisor for business, said: “TripAdvisor is pleased to partner with Viator to give travellers easy access to remarkable tours and attractions around the world.
“The partnership helps make booking these venues as easy as clicking a button, whether travellers are at a desktop or on-the-go.”
Barrie Seidenberg, president and chief executive of Viator, added: “TripAdvisor is an amazing resource for savvy travellers who want to make smart and informed decisions when planning and booking their trips.
“Viator’s unwavering focus has been on connecting travellers – no matter where they are or how they’re booking – with high quality and reliable local experiences that make them feel like an insider in their destination.
“We are very excited to be partnering with TripAdvisor to assist their users in creating memorable journeys, every time they travel.”