Worldhotels’ direct bookings have gone live with online hotel search engine giant Room Key with almost 500 of its independent hotels.
An agreement signed in March means that Room Key is gaining more then 100,000 rooms in key destinations, especially strengthening its portfolio in Asia Pacific and Europe.
The interface between Worldhotels’ sister company Trust International’s CRS yourVoyager and the Roomkey.com site went live last week.
Worldhotels managing director Robert Horman said: “We are thrilled to be the first European-based independent hotel group to be bookable via Room Key.
“Thanks to our partner Trust, our almost 500 hotels will be able to provide last-room availability and information via the Trust CRS.
“We have consistently grown direct bookings and with Room Key we can now offer our hotels another way to reach guests directly via worldhotels.com.”
Room Key was launched in January by founding hotel partners Choice Hotels International, Hilton Worldwide, Hyatt Hotels Corporation, InterContinental Hotels Group, Marriott International and Wyndham Hotel Group.