Frommer’s and Inkling unveil interactive Apple travel apps

Frommer’s has joined forces with digital publishing expert Inkling to introduce interactive travel guide apps for iPad, iPhone and iPod touch.


The company has reworked seven titles from its Day by Day series to offer a personalised experience for the reader, with a wealth of easy-to-use features both offline and online.


The guides cover Costa Rica, Alaska, California, France, Spain, Great Britain and Japan, with more destinations to follow later in the year.


They are available for download from www.inkling.com/frommers and from within the iTunes App Store priced from £6.99 to £10.49.


The digital guides include more than 650 maps, 3,000 high resolution photographs and weather forecasts.


Frommer’s global publisher Rob Flynn said: “We’ve long wanted a way to deliver a rich interactive travel guide experience across mobile platforms.


“Our partnership with Inkling lets us provide travellers with all the inspirational, insightful and practical information they want with the added functionality and convenience that mobile devices offer. And since it’s all cross-platform, from iPad to iPhone, they’re just as useful for planning at home as they are for recommendations on the road.”


Inkling chief executive Matt MacInnis added: “When I saw the first prototypes of this project on Inkling, I knew we had a winning experience for travellers.


“Frommer’s fantastic content, married with Inkling’s technology, has given us an entirely new kind of travel guide. Even the most seasoned travellers are going to love what we’ve created.”

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