Social commerce solutions provider Reevoo has accepted its inclusion into the Facebook Preferred Marketing Developer (PMD) program, it was announced on Monday.
Reevoo is now allowed to use Facebook Apps API to develop products, which will make social marketing easier.
The PMD program allows companies to build marketing tools on the Facebook platform and it will enable Reevoo to extend its social commerce tools and services.
“Our customers across multiple verticals such as retail, travel and auto are already seeing significant, measurable benefits from social commerce,” said Richard Anson, founder and chief executive of Reevoo.
“Partnering with Facebook enables Reevoo to extend those benefits further by providing relevant tools and services.”