Travel deals publisher Travelzoo has increased the number of subscribers to its Top 20 e-mail by 20% over the summer and is now reaching 600,000 users a week. The continued growth in the number of sign-ups to the Travelzoo e-mail comes just 18 months after its launch in the UK market. Europe managing director Chris…
Travelzoo Top 20 email hits 600,000
Travel deals publisher Travelzoo has increased the number of subscribers to its Top 20 e-mail by 20% over the summer and is now reaching 600,000 users a week.
The continued growth in the number of sign-ups to the Travelzoo e-mail comes just 18 months after its launch in the UK market.
Europe managing director Chris Loughlin said click-through rates are currently running at 50% and the number of advertisers using the website and the bulletin has reached more than 150 since April 2005.
Earlier this year Travelzoo saw off the threat of a new entrant into the sector when US rival Shermans Travel launched and closed its UK office and bulletin within four months.
