Usablenet launches new mobile platform

Mobile customer engagement company, Usablenet, has announced the launch of the first HTML5 mobile platform.

Mobile customer engagement company Usablenet has launched the first HTML5 mobile platform. This update will allow seamless integration of media on cross-platform mobile channels.

The updated platform is already being used by Expedia.com and ShopNBC.com. It may also be adopted by other Usablenet clients including Amtrak, American Airlines, Hilton and JetBlue.

Usablenet president Nick Taylor said: “With the introduction of Usablenet Mobile 2.0, our platform can power advanced features and a rich, app-like experience that users are demanding in the mobile space.

“By supporting all mobile devices, we help customers save valuable resources otherwise spent on developing multiple solutions for each mobile operating system on the market.”