Flight search site Skyscanner has acquired Zoombu in an effort to diversify its travel search options.
The deal will allow Skyscanner to provide door-to-door travel information to users so they can compare complete routes to their destinations.
“As travellers ourselves we recognise that there are more ways to get around than flights only,” said Gareth Williams, Skyscanner chief executive.
“Covering other travel options on the Skyscanner site is something we’ve wanted to do from the start, but air travel is a complex area and we wanted to get that right before expanding into other transport options. So Zoombu is an ideal fit for Skyscanner.”
Zoombu provides multiple transport options in one search, which will give Skyscanner the diversity it is looking for. Williams says Skyscanner will begin expanding its search into rail travel in the spring.
Meanwhile, Zoombu founders Rachel Armitage and Alistair Hann have moved into key roles at Skyscanner. “This is a very exciting move for the Zoombu team,” said Armitage. “Our strengths lie in the product and technology development.
“By combining forces with such an established and respected online travel search company we get a fast track route to bringing our vision of a better search experience to a vast user base.
We’ve always had a lot of admiration for the Skyscanner product and the team behind it and we are really looking forward to the opportunities ahead.”