TripAdvisor targets iPad to reach travellers ‘on the go’

TripAdvisor has launched a new application for the iPad designed to help travelers find popular hotels, restaurants flights and attractions.

The free app is available in 18 languages and 26 countries and is being promoted to travellers as an aid to ensure they have a truly local experience.

Users of the new app can flick through maps, get more information on points of interest and check out reviews written by other travelers. 

“With millions of travellers using TripAdvisor Mobile on a monthly basis, it’s clear that they are finding trusted travel advice that’s indispensible while they’re on the go,” said Mike Putnam, director of mobile product at TripAdvisor.

Advice comes from over 40 million reviews by other travellers and a “near me now” function allows users to see what hotels and restaurants are close by.

Users can also  log on to TripAdvisor forums which allow them to ask questions of their fellow travellers.

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