Travel brands fly high in Hitwise Hot Shop list


The travel sector was a clear winner in February’s IMRG-Hitwise Hot Shop list with Easyjet moving up two places to make it into the top 10.


Thomas Cook moved up 31 positions to sit at number 15 while British Airways moved up 11 places to 31 and Thomson Holidays climbed 10 positions to sit just outside the top 10 at number 11.


Other travel companies including Travel Republic and First Choice made a come-back to the Top 50 sitting at 39 and 45 respectively.


The top four retailers – Amazon, Argos, Play.com and Apple Computer – held their positions.


Experian Hitwise director of research Robin Goad said travel agencies had done particularly well with consumers looking to plan holidays following the UK’s cold spell in January.


In February last year Expedia, Thomson and easyJet were all within the top 10.



 

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