Expedia Affiliate Network (EAN) has today announced the appointment of its new VP for EMEA, Sean McDonald.
In his new role, McDonald will be responsible for driving the continued growth of the EAN business across the EMEA territories. He will oversee the smooth running of existing partner relationships and retention as well as directing the new business acquisition. McDonald will report directly into EAN president Henrik Kjellberg.
Kjellberg comments “We are delighted to welcome Sean to the EAN team. He brings with him a wealth of experience that will ensure the EMEA business continues to go from strength to strength. We have a dedicated team and strong growth plans for the EAN business, not only across the EMEA territories, but on a global scale, and Sean will be an integral part of the team driving this forward.”
McDonald brings to EAN more than 12 years of online and consulting experience and joins the business from IT research and advisory company Gartner where he held the position of Group Vice President of Sales EMEA. Prior to joining Gartner, McDonald held roles at Meta Group, an IT research and consulting firm acquired by Gartner in late 2004 and Sumitomo Corporation trading in non-ferrous metals such as copper, aluminium and titanium.
McDonald, comments, “I am pleased to be joining the EAN team at such an exciting time. The EMEA business has enormous growth potential and I am looking forward to working with the team on fulfilling this. We have a clear strategy of continuing to deliver partner value in our core markets as well as developing new opportunities in emerging markets and segments that are ripe for white label and affiliate partnerships.”
EAN currently works with more than 10,000 private label partners across the globe. In EMEA these include Red Bull Air Race, The Guardian, FIM Superbike World Championship, Greenbee, Avis, Tiscali, Eurostar, Lonely Planet, Moto GP, Sky, Ab-in-den-Urlaub.de, Travelpartner.se, Weg.de, eDreams and 20 airline partners including Alitalia, Pegasus and SAS airlines. EAN global partners include Radisson Hotels & Resorts, American Airlines, JAL, Air China, The New York Times, LA Times, Miami.com and Foxnews.com.