Price comparison service Dealchecker is enabling consumers who are flexible to find a snapshot of its best deals through new search functionality.
The technology trawls through a database of deals to highlight the best value holidays by destination over a three-month period and from four different departure points across the UK.
The system returns three of the best deals for each hotel star-rating from three to five-star.
Consumers then have the option to phone the relevant travel provider or go to their website to book.
The technology has also been incorporated into the flight section of the site allowing consumers to see the best value flights per duration – weekend break, short break or seven nights.
Dealchecker managing director Alex Saint said the enhanced system was part of its strategy to position the service as the deals champion for consumers.
“We have set up interfaces to our clients’ API and XML feeds to build up a database of deals and we’re looking to differentiate ourselves by providing the best value options for consumers flexible with their dates.”
The enhanced search functionality can be found on the holidays and flights landing pages of the site and the plan is to incorporate it into the home page as well.
Saint said the technology meant deals could be aggregated across a range of criteria including theme, dates and departure point.
“For the home page we can cut them up in the way most people are searching. The technology is so flexible that it enables us to pull forward deals based on market trends.”
Dealchecker has also created regional newsletters for its customers after analysing its subscriber database.
“We were pleasantly surprised by the spread across the UK and we needed to cater for people not prepared to travel from London.”