Expedia joins forces with Amadeus in GDS deal

Online travel giant Expedia has signed a long-term partnership with technology supplier Amadeus as part of what it calls a “multi-GDS strategy”.


The connection between Expedia’s business and Amadeus will take place on two fronts – in Europe and later on in the year in the Asia-Pacific region.


The agreement has been labelled a “significant step” for the US company, as it looks to provide an improved service to users by offering a more robust flight search tool and more destinations.


President of Expedia’s Partner Services Group, Paul Brown, said: “The connection with Amadeus is a major milestone because it will offer greater options and redundancy regarding Expedia’s connectivity to airlines, as well as provide our customers a richer shopping experience.”


“This agreement gives Expedia a greater degree of flexibility around our access to the best fares and inventory availability, and further differentiates our value proposition to both travelers and select airline partners.”


Gillian Gibson, vice president, Amadeus Multinational Customer Group, claimed the company’s low-fare search technology and full content agreements with major carriers had made it a significant player among the online travel agencies in Europe.

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