Anite says travel still part of overall strategy

Technology giant Anite has moved to stem continued industry speculation that it is no longer interested in the travel space.

The company has been the subject of rumours following the departure of its travel managing director Simon Tyrrell earlier this year and a number of job losses in December.

Sales and marketing director Mike Wright said the company was “100% open for business” and claimed to have secured a number of recent client wins in the sector.

He added that the company had been investing time developing its @comRes technology, working to migrate existing customers and targeting potential customers.

Wright pointed to the company’s million pound investment in its new data centre as proof of its commitment to the travel sector.

He added that Anite had been taking a more targeted approach in the UK where the company is already well known while devoting marketing spend to expanding the company’s presence in Germany and the rest of mainland Europe.

The company plans to exhibit at ITB in Berlin next month despite not appearing at the recent Travel Technology Show in London.

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