Prior to his new role Nicholson was responsible for dynamic packaging at Thomas Cook’s Independent Travel. He has also held roles at Avro and Travelocity.
Traveltainment international MD Andrew Owen-Jones said: “Andrew will provide valuable expertise and help move the business up a gear. We see a real growth opportunity for TravelTainment in the UK and one of his top priorities will be to increase our UK customer base.”
TravelTainment is the leisure division of Amadeus and provides internet solutions for agents and operators including Anatolian Sky.
Nicholson said: “TravelTainment is a perfect role for me, it has the drive and energy of an autonomous business but backed up with a technology super-power. We have some terrific technology which will get even better as we bring to market new features which are in the pipeline.”