Monarch has had an ‘explainer video’ for its new trade website, with the help of Zolv.
According to travel technology specialist Zolv, explainer videos are an exploding trend in the digital arena.
The video clarifies key points and visualises the changes to showcase the new portal.
Ross Turner, Zolv’s head of creative, said: “The Monarch Trade Explainer video needed to work like a traditional explainer as well as a mini instruction manual.
“To do this we had to dive a little deeper than we normally would to really show off exactly how powerful and simple to use the new site is.”