Corinthia Hotels has launched a social and digital campaign featuring a series of insider vlogs on the cities in which it operates.
The luxury hotelier’s ‘Portraits of a City’ video series builds on the success of its ‘Insider’ blog which offers tips and advice to travellers.
The first vlog launched features Lisbon where the hotel chain has worked with local artists to get a taste of the city through their eyes.
Corinthia will develop the campaign to include ‘Portraits’ of all its destination cities, including St Petersburg, London, Prague, Budapest, Malta.
The videos will support a social media campaign that will also include on-line competitions and newsletters promoting special events featuring the local artists.
As well as on the Insider blog the video series is available on YouTube and Facebook.