Home For Exchange unveils new look as it targets mainstream

Home For Exchange unveils new look as it targets mainstream

Love Home Swap brand Home For Exchange has rolled out a fresh new look as it works to “bring home swapping to the mainstream”.

The company, which launched in 2005, has worked to create a “fresh identity” that reflects the fun of home swapping and open up the site to new audiences while maintaining a “familiar, friendly feel”.

Chief executive Debbie Wosskow said: “Today’s revamp is part of our continued mission to bring home swapping to the mainstream.

“We’re proud to have Home For Exchange as part of the Love Home Swap family – it’s one of the most established and dynamic communities in this sector.

“More holidaymakers than ever are now choosing to stay in homes when they travel.

“We want to welcome people who haven’t previously considered home swapping and Home For Exchange’s refresh helps to achieve just that.”

Home For Exchange was acquired by Love Home Swap in December 2015, opening up access to 100,000 properties in 190 countries.

Further acquisitions are in the pipeline for this year, along with new local language versions and improvements to mobile due next month.

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