Marriott International is to adopt hotel technology company Revinate’s online reputation management solution across its APAC portfolio.
A total of 200 Marriott-affiliated properties and restaurants will benefit from Revinate Reputation, a tool to capture, measure, and optimize the guest experience.
Bart Buiring, chief operations services officer at Marriott International, Asia Pacific, said: “One of the core values of our company is pursuing excellence by showing our dedication to customers in everything we do.
“By effectively listening to and acting upon what guests say about their stays across our APAC portfolio, we will be able to even better cater to their needs and preferences and exceed their expectations. We look forward to Revinate helping us reach that goal.”
Dany Bolduc, vice president for APAC at Revinate, said: “Our partnership with Marriott International represents a significant milestone in our Asia Pacific expansion plans and a strong endorsement to our online reputation management tool.
“Marriott International’s increased focus on food and beverage across its APAC portfolio will benefit from the unparalleled online reviews and social media mentions collection and analysis capabilities of our Reputation tool.”