British Airways unveils iPad specific app

British Airways unveils iPad specific app

British Airways has developed a specially designed version of its travel app for iPad users. The app includes exclusive features such as a 3D globe to discover BA’s destinations and prices and a way for customers to create their own viewing plan for their in-flight movies, TV shows and music.

British Airways has developed a specially designed version of its travel app for iPad users.

The app includes exclusive features such as a 3D globe to discover BA’s destinations and prices and a way for customers to create their own viewing plan for their in-flight movies, TV shows and music.

BA was the first UK airline to launch an app with a mobile boarding pass for travellers in 2010 and in the last year the number of customers booking through the iPhone grew by more than 100%.

Sara Dunham, head of marketing retail and direct channels, said: “Our customers are always on the move and are often pressed for time, so designing an app for iPad users made perfect sense.

“Now they can use the same functions that appear on our smartphone app, with some new extra features, on a wider and even more user-friendly screen.

“The new app is the latest move to make the travelling experience easier and smoother for BA customers.”

The new app also has a feature helping users find the cheapest fares.

Executive Club members also have a screen which shows their status and all their account details including points and Avios balances and recent transactions.

Members can also access their digital membership card and book flights with Avios.

Club members can also view their upcoming flights to check their status, check-in for their flight, see the weather at their destination and download their boarding pass.