Former Expedia, Thomas Cook and Hotels.com marketing expert, Bastiaan Ellen, has launched a travel site for gay men.
Mr Hudson offers handpicked hotels alongside features and curated guides for “carefully selected” global destinations. The brand plans to add a booking engine in due course.
The content has been generated by style, art, travel, design and food writers and photographers.
“As someone who has worked in the tourism industry, and as a gay man who has travelled extensively, I was frustrated by the lack of relevant content about up-and-coming destinations, or hidden gems in larger cities,” said Ellen.
“My experience with current hotel booking sites has been that it is hard to find the property that is just right, because of the sheer amount of options in each destination, and LGBT travel sites tend to concentrate mainly on the gay ‘party scene’.
“There was a gap in the market and consequently the inspiration for Mr Hudson was born.
“Mr Hudson focuses on premium experiences rather than the standard gay travel options commonly found in today’s tourism industry.
“I wanted to see, in one place, the very best a destination has to offer, from the most beautiful hotels, to the best restaurants, where to find the most stylish menswear shopping, and that is what Mr Hudson provides.”
He continued: “More and more countries now recognise same sex relationships.
“Travel has become decidedly more accessible for gay couples, and in some places is actively encouraged.
“Initial feedback from hoteliers and site visitors has been hugely favourable and we look forward to adding features in the near future, like a booking engine, user generated content, and a gay travel community.”