The launch of instant booking for hotels across all of TripAdvisor’s US and UK platforms has been completed.
Gradually introduced in the US since its launch in June 2014, instant booking is now available to all users in both countries on desktop and mobile. Other international markets will follow.
TripAdvisor has more than 60 chains, hotel groups and OTA partners signed and more than 235,000 properties are instantly bookable.
Stephen Kaufer, company president and chief executive, said: “We continue to build momentum with instant booking and more and more travellers are experiencing the benefit of being able to plan, compare and book hotels on TripAdvisor.
“The feedback from our users and our partners has been very positive and we’re eager to continue the expansion of instant booking in markets across the globe.”