Hospitality marketing software provider GuestCentric has struck up a partnership with Frontdesk Anywhere to add property management to its portfolio.
The cloud-based services will be marketed to US and European independent hotels offering a single platform for marketing and online distribution, front desk operations, rates and inventory and guest communication.
Silicon Valley-based Frontdesk Anywhere currently serves more than 1,000 hotels in over 45 countries.
Thomas Lyle, co-founder of Frontdesk Anywhere, said: “We set out to create with GuestCentric a unique solution to not only improve hotel operational efficiency, but also to make a lot easier the extremely difficult task of marketing and selling independent hotel rooms.
“GuestCentric and Frontdesk Anywhere bring the hospitality industry finally a single platform to manage, market and distribute independent hotels”.
Pedro Colaco, chief executive of GuestCentric, added: “The beauty of this partnership with Frontdesk Anywhere is its simplicity.
“We can now provide hotels worldwide a single cloud-based platform that will allow them not only run their properties in an effortless way but also to improve and maximize brand exposure. “
This partnership between GuestCentric and Frontdesk Anywhere will allow independent hoteliers worldwide to finally focus on providing guests a memorable experience”.