Lowcostholidays has named Amadeus as its preferred GDS supplier.
The OTA and tour operator has extended its European partnership with Amadeus for another three years, meaning the IT solutions firm will deliver rich content and shopping tech across the company’s eight multicurrency websites to cater to the needs of different markets.
As part of this process, Lowcostholidays will be using Amadeus Extreme Search and Web Services in a bid to improve customer experience and drive sales.
Extreme Search is designed to help travel agents maximise conversion rates by inspiring customers with travel offers at the beginning of the research and shopping process, while Amadeus Web Services offers a single point of access for all Amadeus content.
Tim Buckman, managing director at Lowcostholidays, said: “Since working with Amadeus over the past three years, we have seen our company more than double in size and our European aviation requirements expand.
“Amadeus has supported us throughout this period and we are impressed with the range of market-leading solutions that the company has to offer. We are looking forward to working together to continue to deliver best of class services to our customers.”
Champa Magesh, managing director at Amadeus UK & Ireland, added: “As Lowcostholidays’ long-term technology partner of choice, we are very pleased to have played a part in their rapid growth and success.”