Bangkok-based Jet Asia Airways is to distribute to agents via Travelport, utilising its rich content and branding solution.
More than 90 airlines have signed up to deploy the technology including Delta, Avianca, Ryanair, British Airways, Iberia, SilkAir, Hong Kong Airlines, Hainan Airlines, WestJet and United Airlines.
John Chapman, chief commercial officer of Jet Asia Airways, said: “We recently evolved from being a solely charter airline to offering a full service airline network connecting South East Asia, North Asia and the Middle East.
“Hence we now require global distribution and access to the travel community worldwide. Through Travelport’s worldwide coverage, this new agreement offers Jet Asia true global presence and is a fast and comprehensive new travel industry distribution channel.”
Simon Ferguson, UK, Ireland and Nordics managing director of Travelport, said: “Travelport rich content and branding was created to give airlines the flexibility to market their products to the global travel trade in exactly the same way they do on their own websites.
“We are delighted that Jet Asia has signed up and recognises that our Travel Commerce Platform is uniquely capable of enabling them to achieve their goals and reposition themselves as a full service carrier.”