CWT has introduced web-based flight booking capabilities to its global travel management platform, myCWT.
Employees can book flights and hotels through any of CWT’s servicing and booking channels, including web, mobile, email, telephone and messaging for their corporate travel.
CWT said the new functionality was well received during four months of intensive beta testing with eleven clients.
Niklas Andreen, CWT’s chief Traveller experience officer, said: “We are excited about this new launch.
“It is yet another milestone in our quest to enrich the travel experience of our clients’ employees and fulfill our three core brand promises – simplify travel, unlock possibilities and move forward, together.
“Our clients asked us for a complementary booking experience similar to the one offered by the OTAs but with the benefits of being in-policy. We’ve delivered this with a booking choice that is both fast and easy.
“We were overwhelmed by the positive response as travelers quickly adopted this convenient self-service channel. Interestingly, we also saw a very strong uplift in in-policy, compliant hotel bookings, likely because travelers were able to book their entire trip in one place.”
During a pilot phase travellers were able to make air and hotel bookings through all channels and also had access to the new 24/7 messaging service.
CWR said the percentage of digital transactions made using myCWT app and web channels jumped to double digits.
Andreen added: “Simplifying the booking process is, of course, a key priority – but our role doesn’t end there.
“It’s just as important for travelers to be able to reach out to us for support at other points in their journey, via their preferred channel.
“We will be adding additional functionalities to our myCWT platform in the near future, such as the ability to cancel flights via the web and mobile app.”