Accenture named key innovation partner for Carnival as OceanMedallion is rolled out

Accenture named key innovation partner for Carnival as OceanMedallion is rolled out

Global business consultancy and technology specialist Accenture is to work with the world’s largest cruise operator Carnival on the roll out of its new Medallion class product.

OceanMedallion is a wearable device designed to help Carnival personalise the onboard cruise experience which is currently only available on ships in Carnival’s Princess Cruises fleet.

As the roll-out to other ships and brands continues, Accenture has been named a Premier Innovation Partner for Carnival Corporation’s Global Experience and Innovation Team.

“Accenture helped us bring our original xIoT idea to life, participating from ideation through the design, development and implementation phases,” said John Padgett, Carnival Corporation’s chief experience and innovation officer.

“We value Accenture as a Premier Innovation Partner and look forward to continued collaboration to continuously enhance the platform based on both guest feedback and the tremendous amount of intelligence being generated.”

OceanMedallion communicates with in Internet of Things [IoT] network enabling guests to access products and services and find friends and family anywhere on the ship.

MedallionClass guests can complete 95% of boarding steps on mobile devices before arrival reducing wait time by more than 90% and shortening to about 30-60 seconds a process that used to take 15-20 minutes.

Once guests are onboard, the xIoT network provides real-time data about guests that enables the crew to serve guests with higher levels of personalisation as they move around the ship.

The device also enables contactless payment, keyless stateroom access, cashless casino and easier embarkation. To date on ships on which it is available, more than 99% of guests opt to use the OceanMedallion.

John Spencer, a managing director in Accenture’s Travel practice and the company’s client lead for Carnival, said: “By putting guests at the centre, Carnival is positioning itself as what we call a ‘living business’ — a company that unlocks sustained growth by continuously adapting to customer needs to achieve hyper-relevance.

“They achieve this by constantly learning, adapting and evolving with business strategies that champion customer needs, wants and desires.

“We’re excited to be a premier innovation partner for Carnival Corporation’s Global Experience Innovation team, working together not only to help implement and maintain the guest experience platform, but to continuously take the a best-in-class platform to new levels.”

OceanMedallion recently received the 2019 IoT Wearables Innovation of the Year award by IoT Breakthrough and the Ocean Guest Experience Platform received a Gold New York Design Award for Digital IoT.

In addition, Carnival received three US patents protecting 46 intellectual property innovations of OceanMedallion.


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