Lastminute.com has been named official family travel partner for a new government-backed ‘Your Family Plan’ initiative.
The scheme comprises a handbook, which is given to all parents who register the birth of their new baby, containing information and tips on all aspects of family life, including travelling.
Around 10% of customer requests received by lastminute.com are related to travelling with young children, including requests for a bassinet or sky cot, adding a baby to the booking when pregnant, car seats for transfers, travelling with buggies and more.
The OTA has experience in handling such requests and arranging travel for families with young children.
Parents will receive a wealth of advice and knowledge in the handbook in addition to an online help hub, which will be a resource for those travelling with children and infants.
Each handbook also contains a voucher code for new parents to make use of money off their next holiday with lastminute.com.
UK and Ireland country director Reigo Eljas said: “Travelling the first time as a family can be extremely intimidating for new parents, but our team are here to make life easier and ensure your family holiday is everything you dreamed of.
“We are thrilled to be the official travel partner for the ‘Your Family Plan’ initiative, and we’re sure it will provide the advice and confidence parents need to make their first family holiday truly memorable.
“We have packed the pages with helpful information and tried-and-tested tricks, as compiled by lastminute.com parents themselves.
“Travelling with children doesn’t have to be stressful, and our experienced team know all the tricks to make it smooth and painless for new parents.”