New Picsolve tech uses facial integration to capture users at visitor attractions

New Picsolve tech uses facial integration to capture users at visitor attractions

Digital content specialist Picsolve has launched facial recognition technology to allow visitor destinations to create personal photo albums which they can buy.

The technology allows visitors to sign up by selfie which is then used to identify them as they experience the attraction.

Facial recognition technology is then used to identify the user who is pictured a various strategic areas of the attraction.

The user can then browse the images in a digital album and make purchases or share them on social media either immediately or after they return from their visit.

The cloud-based secure technology organises multiple images which can be accessed via an integrated interface, app or website.

The service is compatible with a range of formats including video, photo and sound files, making it even more compelling for visitors to purchase content in-app.

Picsolve says the technology means visitors can enjoy their experience without the pressure of capturing the moments for themselves.

The technology also enables Picsolve’s on-site staff to have more personal, quality interactions with customers. The new platform will be widely available from Summer 2018.

David Hockley, interim chief executive at Picsolve, said: “Picsolve is continuing to push the boundaries of what is possible at visitor destinations all over the globe, and we are proud to announce this game-changing technology at IAAPA ‘s Expo in Orlando this year.

“We are constantly exploring how we can expand the Picsolve proposition into new sectors and are always looking for exciting new ways consumers can capture, collect and share digital moments around the world. We believe this is the beginning of a special time in Picsolve’s history.”

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