Virgin Atlantic is to run four special flights between Heathrow and Las Vegas in January to coincide with the Consumer Electronics Show 2018.
More than 60,000 international visitors attended the world’s largest technology event this year, with London being the largest European demand point.
The special services will operate from Heathrow on January 7-8 and return from Las Vegas on January 12-13 using new 264-seat Boeing 787-9 Dreamliner aircraft offering a larger Upper Class cabin than the existing Gatwick service.
The special flights will be available to book from Saturday (June 10).
The airline’s sales and distribution senior vice president, Richard Myerscough, said: “The Consumer Electronics Show in Las Vegas is the world’s largest technology show, and what better way for people to travel than on Virgin Atlantic’s most technologically advanced aircraft – the 787 Dreamliner.
“We’re always looking for ways to make travel even easier for our customers, and ensure we have best combination of aircraft and airport to suit the destination or event.
“This is the first time that we’ve run dedicated flights for the Consumer Electronics Show and we’re confident that customers will enjoy the easy access to London Heathrow, and the unrivalled flying experience of our newest aircraft.”