launches Apple TV app launches Apple TV app has launched its Apple TV app, which showcases 600 different activities across hundreds of destinations.

The content will be available to download onto smart televisions fitted with Apple TV boxes and is designed to inspire travellers for their next stay.

Adventures, shopping destinations, spa retreats and cultural hotspots are featured having been hand-picked by travellers.

Each activity features a mini travel guide, high definition images and recommendations on where to stay. Destination videos are due to be released soon.

Travelers are also offered tips on the best time of year to travel to each destination and can save favourite places or hotels.

It is not possible to book on the channel, with customers asked to visit the website or mobile app to do so.

“We want travelers to use the app for inspiration, to give them new ideas on destinations to visit and activities to try,” said Daniel Craig, senior director of mobile at

“It’s also perfect for group bookings, as friends and family can gather around the TV to choose their holiday together.

“There is so much information available to today’s travellers that we wanted our app to offer bitesize travel guides, be punchy, informative and visually engaging. We want to be with our customers every step of their travel journey, from helping them decide where to go, through to booking and in-stay support.”

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