Accommodation provider Yalago joins Peakwork Leisure Travel Network

Move comes after its growth in Germany

Yalago, part of the Emirates Group and one of the world’s fastest-growing leisure accommodation wholesale specialists, has announced it is now connected to the Peakwork network. 

The Dubai-based firm's accommodation inventory and exclusive offers are now available via cache technology for dynamic packaging as well as hotel-only sales, with enhanced access to the local travel market, and wider Europe.

This year, to date, compared to the same time in 2023, Yalago team has acheived a 39% increase in bookings with German travellers, while the number of room nights booked has also grown by 36%. 

The ten most popular destinations booked with German travellers via Yalago in 2024, include Spain, Thailand, Egypt, UAE, Indonesia, Turkey, Germany, Italy, Greece, and the USA, respectively.

In terms of top growth destinations, Yalago has witnessed a surge in travellers from the German market heading to key destinations in Asia in 2024 compared to the same time in 2023 since these countries fully reopened for tourism, including Malaysia, Thailand, Indonesia, and Singapore. 

Closer to home, Europe continues to prove popular with German travellers, with Greece topping the charts for destinations in 2024 and showing a growth of 61% compared to 2023.

 Other European destinations showing strong growth include Portugal (up 21%), Turkey (up 25%), and German domestic destinations (up 270%).

The UAE is also a favourite of the German market, showing strong growth year on year. 

Meanwhile, Indian Ocean destinations also continue to prove a popular growth with German holiday makers seeking an idyllic island escape with Mauritius, Maldives, and Zanzibar all in the top 20 destinations for 2024 so far.

 Seychelles is experiencing strong growth in particular too, up 215% on 2023.

Astrid Kastberg, general manager of Yalago, said: “Yalago aims to leverage high-performing technology and partnerships to facilitate access within international markets to its expanding, world-class accommodation portfolio.  

"Yalago‘s representative for the DACH region, Business Development Manager Hans-Peter Brasser, with the support of Maria del Pozo, Head of Sales Europe, has done an outstanding job in expanding our presence in the region, with more to come. 

"Connecting with Peakwork will enhance access for suppliers and customers based in the DACH region.”

Axel Brand, VP commercial of Peakwork, added: “All tour operators, as well as distribution and OTA partners of Peakwork can now access Yalago’s valuable content via our high-performance cache technology. 

"We look forward to working with Yalago to open a world of new accommodation offerings and competitive rates to our partners and their travellers.”