A total €15,400 was raised for charity by Bedsonline during the World Day Against Child Labour earlier this month.
The money will be donated to A21 – a non-profit organisdation that aims to abolish slavery – to focus on the charity´s Thailand Child Advocacy Centre.
The funds – raised by the company donating €1 for each booking during the one-day campaign – will benefit around 1,460 children to help prevent exploitation in some of the most vulnerable communities in Asia.
The money will be support a primary school programme focused on the risks of trafficking and exploitation for children, a street-children food and prevention scheme, and to develop a prevention picture book to report human trafficking.
The campaign was launched globally in Bedsonline’s main markets in Asia Pacific, EMEA and the Americas and aligned to the company’s commitment to fight against the commercial sexual exploitation of children and adolescents in the travel and tourism industry.
Alistair Rodger, director of retail travel agents at Hotelbeds Group, said: “We are very proud to have raised such a large amount of money to support the World Day Against Child Labour as part of our commitment to stop the awful but sadly too common practice of the commercial sexual exploitation of children and adolescents.
“We would like to thank all the travel agents that everyday book through our platform, and in particular those who made bookings on June 12 aware of the fact that we´d be making a donation to A21 for every booking.
“In total, more than 15,400 bookings were registered on the Bedsonline platform that day across Asia Pacific, EMEA and the Americas regions, which far exceeded our expectations.”
He added: “Asia Pacific is one of our fastest-growing regions and Thailand is our fourth most booked destination globally. Therefore, it seemed only natural to focus our efforts on the region and that´s why we chose A21, with its strong commitment to the region through its Child Advocacy Centre.”