Hotelbeds and IHG complete distribution deal for Europe and China

‘Partnership demonstrates shared confidence in B2B growth,’ says bedbank chief

by Kaia Hicks

IHG Hotels & Resorts has named Hotelbeds as a preferred provider of wholesale rates for B2B travel buyers in Europe and Greater China.

Trade partners working with Hotelbeds will have full access to wholesale rates from the global hotel operator giant.

Hotelbeds’ network reaches thousands of B2B travel buyers, such as offline tour operators, retail travel agents, airlines and company employee loyalty programs, across more than 140 source markets worldwide.

Carlos Muñoz, chief commercial officer at Hotelbeds, said: “This partnership demonstrates our shared confidence in the future growth of the B2B industry.

“Thanks to this collaboration, our client partners worldwide will have access to a leading product portfolio which is fantastic news coming off the back of some very challenging years.”

George Turner, chief commercial and technology officer at IHG Hotels & Resorts, added: “Partnering with Hotelbeds in Europe and Greater China will enable us to more seamlessly manage our wholesale distribution.”

IHG Hotels & Resorts operates 17 brands including InterContinental Hotels & Resorts, Crowne Plaza Hotels & Resorts and Holiday Inn Express and last year joined Hotelbeds’ Green Hotel Programme to further strengthen its commitment to sustainable tourism.

The Green Hotels Programme is a solution to bring Hotelbeds and its partners into the green economy and accelerate the transition of the travel industry towards sustainability – a topic whose importance has increased dramatically in light of the COVID pandemic, said Hotelbeds.