Travel Buddy will be able to provide local guides to holidaymakers’ mobiles as they arrive in destinations thanks to a new deal to sell the service on board aircraft. Travel Buddy, owned by Mobile Trails and sold via travel agents as a mobile and text service, is offering the new service following a deal with GuestLogix,…
Travel Buddy in new deal to sell services on board aircraft
Travel Buddy will be able to provide local guides to holidaymakers’ mobiles as they arrive in destinations thanks to a new deal to sell the service on board aircraft.
Travel Buddy, owned by Mobile Trails and sold via travel agents as a mobile and text service, is offering the new service following a deal with GuestLogix, which provides retail services on flights.
Airline passengers who register for the service on board, via cabin crew’s hand-held terminals, will receive destination-related information such as events, attractions and theme parks, bookable via a call centre, when they disembark.
Travel Buddy commercial director Jason Rivolta said: “The ability to earn revenue from passengers while on board has always been a key revenue stream for airlines. The most exciting opportunity is that of a new off-board revenue stream for airlines that hasn’t existed until now.”
Travel Buddy currently works with TUI Travel, The Co-operative Travel, Disney, flythomascook.com and Monarch.
Earlier this year Travel Buddy launched a guide for travel agents on how to get more business using mobile phone technology.
More information:
* Travel Buddy launches agent guide on mobiles can increase sales (Travel Weekly, May 27, 2009)
* Fly Thomas Cook to offer text alerts through Travel Buddy (Travel Weekly, December 5, 2008)