Daytime hotel booking platform Dayuse.com has raised €15 million in a series A investment round underlining its status as one of France’s hottest start-ups.
Announced today having closed at the end of last year, the investment round was led by venture capital firms Idinvest Partners and Partech Ventures.
It also saw contributions from the firm’s existing angel investors Paul Dubrule, the co-founder of Accor Group, Cédric Barbier, founder of Lesjeudis.com and Charles Petruccelli, former president, of American Express Travel.
Dayuse, which offers hotels a platform to sell unused rooms during the day said the capital raised will fund three major initiatives.These include hiring new talents, sustaining growth in countries where Dayuse.com is already established, and international expansion outside of Europe.
In a statement the company said: “We know that 70% of hotel rooms are empty during the daytime.
“This unique approach has created an additional revenue stream to the traditional hospitality model and generated new practices for travellers in transit, business, daycations, interviews, photo-shoots, special events such as girls’ day, bachelorette, anniversaries, etc.
“In a sector that has been disrupted by collaborative economy players like Airbnb and HomeAway, Dayuse.com is bringing back value to hoteliers by creating a complementary offering to overnight stays and increasing hotels’ revenue by 10%. This will enable the traditional hospitality industry to reclaim the lost market shares.”
Dayuse has seen 320,000 hotel rooms booked since its launch.